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HarmonHomes.com Offers New Product for Builders
Added: 01/02/2004
Type: Summary
Viewed: 658 time(s)
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HarmonHomes.com Offers New Product for Builders

HarmonHomes.com, a leading national real estate Web site, now offers a “Featured Builder” product specifically designed to offer maximum exposure for homebuilders. This advertising opportunity allows builders to receive targeted exposure on NewHomes.HarmonHomes.com, which is dedicated strictly to serving homebuyers interested in new homes.

A “Featured Builder” receives optimal placement on the site. This highly targeted ad object appears when a homebuyer is searching in the builder’s respective state. It includes the builder’s name, logo or image, and a tagline. The logo and information clicks through to a Web site of the advertiser’s choice. The ad also appears, complete with an e-mail link, in the “Select Builders” section when a user conducts a “Find a Builder” search. The product is designed to produce business leads and Web site traffic for advertising homebuilders.

When builders take advantage of the “Featured Builder” product, they are placed in front of an audience of thousands of active homebuyers. HarmonHomes.com attracts over 226,000 unique visitors a month, and visitors stay on the site longer than on other real estate Web sites. According to July data from the comScore Media Metrix ratings service, HarmonHomes.com users spent an average of one full minute on each page they visited, which ranked the site third out of the top 64 real estate sites.

Headquartered in Virginia Beach, Va., HarmonHomes.com is a leading provider of online real estate classified ads. As a division of Trader Publishing Company and part of Trader’s family of over 20 Web sites, HarmonHomes.com provides a comprehensive homes-for-sale database for homebuyers while serving as a convenient and effective advertising forum for real estate professionals.

For more information about HarmonHomes.com, call toll-free 888-632-6111 or visit www.HarmonHomes.com.

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