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ApartmenTime.com Brings Apartment Listings to Local NBC-Owned and Operated Stations' Web Sites
Added: 07/19/2006
Type: Summary
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ApartmenTime.com Brings Apartment Listings to Local NBC-Owned and Operated Stations' Web Sites

NBC-owned and operated television stations nationwide have teamed up with ApartmenTime.com, the nation’s fastest-growing apartment listing service, to bring the best selection of available apartments to its viewers -- online.

The next time an eager apartment hunter searches online for a place to live, he or she can simply visit their local NBC-owned and operated TV station’s Web site. Once there, they'll find a quick and easy link to ApartmenTime.com's listings. The agreement reached between ApartmenTime.com and NBC provides for an exclusive apartment-for-rent channel for users of participating NBC affiliates' Web sites.

As a result of the agreement, NBC's local sites in New York, Los Angeles, San Francisco, San Diego, San Jose, Miami, Washington, DC, Philadelphia, Chicago, Connecticut, Birmingham, Dallas and Providence, RI, now feature an "Apartments" button on their Home Page located in the "Marketplace" section. Users simply click on the button and will be directed to ApartmenTime.com on NBC.

ApartmenTime.com, considered one of the most innovative apartment listing sites online today, will work in conjunction with local NBC stations to give property owners and management companies the ability to create more than just online advertising campaigns. The arrangement will allow them to combine online, broadcast and outdoor ad campaigns to give these management firms and property owners the ability to lease available apartments today -- and brand communities for tomorrow.

The Irvine Company, one of California’s most well respected and prominent property owners, is currently taking advantage of the ApartmenTime.com experience.

“ApartmenTime.com generated inquiries and traffic for us as soon as our properties were posted, and the amount of traffic we generate from ApartmenTime.com continues to increase every month," explains Janice Hoyo, Director of Marketing for The Irvine Company. "From November 2005 to February 2006, we have tracked an increase in the amount of hyperlinks to our Web site generated by ApartmenTime.com, and that number has increased by 500 percent.”

ApartmenTime.com is known as the Lifestyle Listing Service because users are able to find residential communities that fit their individual lifestyle. Using ApartmenTime.com’s Citihaps section, users can search for items of interest to ensure they’re living within close proximity to the resources they need and want.

“Our goal at ApartmenTime.com is not just to help users find a great apartment, but to make sure that the apartment they select is one they wish to live in for years to come, says Darren Rogers, President of ApartmenTime.com. "We believe that our clients want customer retention, and the best way to provide this is to make sure our users have as much information about their prospective community as a whole.”

Apartment hunters in the Los Angeles market can tune in to KNBC-TV or go NBC4.TV to view the ApartmenTime.com / Irvine Village commercial currently airing. And if someone is searching for an apartment in the Irvine area, they can visit the Irvine Company's Rental Living listing on ApartmenTime.com.

About ApartmenTime.com

America’s newest online apartment listing service, ApartmenTime.com, is a leading, high-quality and innovative apartment listing service specializing in providing advertising solutions for the Multi-Family Housing Industry. ApartmenTime.com is utilizing the Internet to provide this growing market with comprehensive housing listings and the latest community information. Visit their Web site at
www.apartmentime.com.

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