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Altos Research Launches First Real-Time Real Estate Market Research
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Added: 12/05/2006
Type: Summary
Viewed: 218 time(s)
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Altos Research Launches First Real-Time Real Estate Market Research
Altos Research LLC, the Internet's premier source for real-time real estate market research today announced the availability of the first real-time real estate market analysis in five major U.S. metro markets, reaching over 30 million people. The company's MarketLeader Technology Platform(TM) automatically analyzes housing market conditions across thousands of zip codes every week, highlights significant trends, and delivers written informative commentary.
Altos Research currently offers real-time housing market trend information in the San Francisco Bay Area, Los Angeles, San Diego, Seattle, and Chicago markets and will be expanding nationwide in 2007.
Traditional housing market analysis fails to be useful for two reasons: the information is regional and it is based on old data. Prior to Altos Research, consumers were able to find historical data about the general real estate market's activity, but not today's local housing market trends. Home buyers and sellers worry about the changing real estate market and seek independent, insightful, current market research for decision making.
Realtors struggle with ways to best inform their home buyers and sellers. As subscribers to Altos Research, real estate agents have powerful web site tools and personalized reports that help their clients understand the market. For details see the company's unique marketing services for Realtors.
"Better housing market information is critical to home buyers and sellers researching their options. To make a the best decisions, people want to reference current pricing data; not data that may be three or six months old," said Michael Simonsen, co-founder and CEO of Altos Research. "Stock investors know what is happening up-to-the-moment on the stock exchange. Buying or selling real estate is one of the biggest financial decisions people make. People feel much more confident making decisions with real-time information about the market. The Realtor who can inform the client looks like a rock star."
"Altos Research provides us super detailed market information. They do it faster and easier than I could get ever before." said Randy Zinn, vice president of marketing with Paragon Real Estate Group in San Francisco, "Our clients love it."
"Pure gold!" added Meredith Martin, a Realtor with Paragon.
Altos Research MarketLeader Technology Platform(TM) is a massive data warehouse and expert system that automatically analyzes the housing market in thousands of zip codes every week. The system scrutinizes home price trends, supply and demand, and other leading indicators of the housing market. Altos Research annotates the data with written commentary to highlight the significance of each trend. The analysis is easily integrated into Realtor websites to bring the information to the clients.
Real-Time Analysis Helps all Real Estate Market Participants
All constituents in the real estate market benefit from real time trend analysis:
* Realtors subscribe to powerful, personalized Altos Research reports and web site trend charts to help to convert web surfers into clients.
* Real estate brokerage firms license the MarketLeader Technology Platform to offer real-time local housing market research to all their realtors and all their clients.
* Consumers, developers, lenders subscribe to get the edge in their local market buying and selling decisions.
The company's web site AltosResearch.com has free tools including local housing market trend reports and mapping tools illustrate the home price trends in every neighborhood. Coverage now includes San Francisco Bay Area, Los Angeles, San Diego, Seattle, and Chicago real estate markets.
Pricing and Availability
Consumers can purchase local market reports for as little at $15. Realtor subscriptions start at $80/month for a personalized reporting and web site tools.
About Altos Research
Altos Research LLC is the Internet's premier source for real-time real estate market research. The company's market analysis products give people better information about current property prices and market dynamics than ever previously available. Our customers include real estate professionals, individual home buyers and sellers, and institutions. The privately held company, based in Silicon Valley, was founded in 2005.
Realtor is a trademark of the National Association of Realtors.
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