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New Home Guide to Unveil its Enhanced Real Estate Web Site
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Added: 02/06/2007
Type: Summary
Viewed: 183 time(s)
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New Home Guide to Unveil its Enhanced Real Estate Web Site
NewHomeGuide.com will showcase its enhanced search functionality that allows home buyers to search for new homes by their preferred lifestyles, floor plans, specific builders and communities. David Crawford, President and COO of Consumer Source Inc., notes that the new Web site reflects a significant development in the business over the past years. "In the past, we offered Internet services merely in addition to our high-impact print publication. Today, the Internet is part of our result-driven 'Printernet' strategy, and is an equally significant product for advertisers," Crawford adds.
The new and improved site also boasts a fresh, modern look and sophisticated design, while providing detailed profiles of new home builders, new homes and communities. The site also features user-friendly functionality, such as the ability to save search results and share selected real estate listings with friends and family.
Jonathan Ford, Vice President of NewHomeGuide.com, says, "The relationship between a buyer and builder begins long before they meet in person. Both our online and print products help home buyers establish personal connections that will guide them through one of the most complex decisions in person's life: buying a home."
NewHomeGuide.com also offers a library of Home Buying Resources. to aid home buyers in the complex process of buying real estate; thus, establishing New Home Guide, both online and in print, as one of the most comprehensive resources for home buyers. "It is a proven fact that print drives consumers to the Internet. Our sophisticated and easy-to-use new site will deliver quality traffic and leads, enhance national brand awareness, and therefore solidify our position as the industry leader for new home marketing," says Philip Alva, Vice President of New Homes Division.
Consumers will appreciate the new design and functionality, while builders will benefit from increased traffic and new features. "We are constantly making strides to add substantial value to our products. Ultimately, our new site will create excitement and promote action," says Emily Boyd, Director of National Business of the New Homes Division.
About New Home Guide
Consumer Source Interactive, a PRIMEDIA company, is the owner and operator of NewHomeGuide.com, the online advertising extension of Consumer Source's 38 new home print publications. The New Home Guide is a low-cost alternative to expensive newspaper advertising and has become the industry standard in providing new home builders with pre-qualified and better informed buyers. |
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