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VIRGINIA REAL ESTATE AGENT TAKES MARKETING TO NEW LEVEL
Added: 01/10/2004
Type: Summary
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VIRGINIA REAL ESTATE AGENT TAKES MARKETING TO NEW LEVEL

Robert Earl, a real estate professional with Robert USA Real Estate - Weichert, Realtors, has taken real estate marketing to a new level with a new, eye-catching personal brochure.

By utilizing a full color personal brochure, Earl joins ranks with a growing number of the top real estate professionals across the nation. There is an emerging trend in the real estate industry among the top agents to increase the quality of their personal marketing materials – to market themselves as well as the homes they sell or the company they work for.

Earl contracted with Hobbs/Herder Advertising, an Orange County, Calif. Advertising agency specializing in marketing materials for real estate agents, to create his customized brochure. The result is a sophisticated, full-color marketing piece.

Earl has already begun distributing his brochure throughout the area – mailing it to local homeowners, setting it out at his open houses, handing it to colleagues at professional functions, and using it as a substitute for his business card.

According to Earl, the results and benefits are immediately apparent. People seem very receptive when I hand them a brochure,” he says. “I believe choosing a real agent is an important and personal decision. My brochure provides them with an idea of what I’m like as an individual and what my qualifications are to handle their home sale or purchase. It gives people information from which to make a knowledgeable decision.”

For more information about Robert Earl’s marketing program or for a copy of his personal marketing brochure, please call (888)731-2002.



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